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Dubai: GE, a worldwide partner of the Olympic Games, announced on Monday it has exceeded its sales goal for the Beijing 2008 Olympic Games, winning 400 infrastructure projects in and around Beijing that will generate $700 million in revenues.
NBC Universal will also generate a record of more than $1 billion in advertising revenues, making the Beijing Games the most successful Games in GE's history.
GE, which has been providing technology to support the Olympic Games and other major sporting events for more than 70 years, is managing projects in all 37 official Beijing Games competition venues and 168 commercial buildings in and around Beijing.
Several projects feature technological "firsts” for China, including filtration technology for safe drinking water and rainwater recycling at the National Stadium, also known as Bird's Nest, 73 electrical substations to provide power at more than 50 Olympic Games venues, and advanced baggage screening at the Beijing Capital International Airport.
Additionally, GE is supplying 120 wind turbines to the Zhangbei and Shangyi wind farms north of Beijing, which supply energy to the Olympic Central Area.
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